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How MSPs can turn strong partnerships into AI growth
What Dennis Kao’s MSP journey reveals about scaling through partnerships and monetizing AI
Five ways MSPs can build an AI practice
Expand beyond licensing: Build services around readiness, deployment, adoption, training, agent development, and ongoing management.
Match technology to the outcome: Use Microsoft 365 Copilot, Copilot Studio, or Azure AI Foundry according to the customer’s need.
Prove and scale value: Establish a baseline, measure results, start with focused use cases, and expand from early wins.
Start with focused use cases: Solve a specific business problem, involve users early, and build momentum from measurable wins.
Keep evolving the practice: Continue building expertise as AI capabilities change while staying anchored to customer outcomes, adoption, and results.
Keelin Conant
Keelin Conant is a channel sales professional at OpenText Cybersecurity, focused on helping partners accelerate growth through cybersecurity, cloud, and Microsoft-focused solutions. With a strong commitment to partner success, Keelin works closely with organizations to identify opportunities, strengthen security practices, and drive business outcomes.
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